Strategy is hard.

When you've got all the responsibility, all the consequences, but no support, Wardley Mapping gives you hope.

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Origin Story
Follow Simon Wardley on his journey from bumbling CEO to competent leader.
19 Chapters about Wardley Maps
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Online Course
#1 most approachable way to learn Wardley Mapping.
Fast-paced 75-minute Video Course
Bonus Map Library & Case Studies
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Pip Deck®
Decades of strategy wisdom distilled into a practical toolkit.
54 action-packed tactics
Templates to get you strategizing
A bite-size video masterclass for each tactic
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